25 Jan Havaianas Eyewear launches in South Africa
At the weekend we attended a Brazilian beach barbecue hosted by Havaianas Eyewear. It was the perfect way to end a beautiful summer’s weekend.
We all know the popular Havaianas flip-flip brand. I have a gorgeous purple pair with Swarovski crystals for almost 5 years now. The brand has now branched out into Havaianas Eyewear.
Havaianas Eyewear made its debut in the brand’s home country, Brazil, in August 2016. They are ready to take on the rest of the world in 2018. The brand plans on launching two collections a year, Spring/Summer in January and Autumn/Winter in August. The brand is collaborating with the Safilo Group locally in order to bring these must-have sunnies to South Africa.
The SS18 range was unveiled to media, bloggers, influencers and celebs at the weekend and will be available in *select stores in March 2018. As with the brand’s flip-flops, Havaianas Eyewear is fun, colourful and reminds you of summer. Shapes like pilot, cat eye, panthos, square and floripa comes in rubber, acetate and polyamide materials and range in sizes from small to extra-large. The biggest size sunglasses come in is large, which means the extra-large Havaianas Eyewear size is a global first. Everyone will also be happy to know that all the sunglasses give protection against UVA and UVB rays.
The event was held at the San Deck in Sandton where we were blown away by its transformation into a vibey, summer venue. It was reminiscent of being at the beach and didn’t feel like we were in the city at all. The afternoon was relaxed with deep house playing in the background putting everyone in the lazy summer’s mood. We enjoyed a guest performance by Kyle Deutsch who aptly started his set with his hit single “Back to the Beach”.
It was a great afternoon spent with friends and ended with the perfect Jozi sunset. I love my pair. I went with a clear frame so that they match any outfit. You can find Havaianas Eyewear at the below *stores as of March:
- EyeCandy – Hyde Park Corner
- The Eyemakers
- Sunstoppers Gateway
- Interoptika – Mall of Africa
- Havaianas store – Sun City